by Dave Gehring on December 8, 2009
Here’s a video from Blaine Mathieu, CMO of Lyris, regarding Marketing trends for 2010. He does a great job of pitching his company’s offerings, but regardless, I agree with his sense of industry direction. From a high level, quant skills will be more valuable than ever in Marketing as Analytics is not something just for [...]
by Dave Gehring on November 8, 2009
Every once in a while, something or someone comes along to serve as a sign post signifying some major shift that’s occurring in business, culture or politics. Inbound Marketing, the new book from the guys who started HubSpot may prove to be one of those sign posts. To be fair, the business shift this book [...]
by Dave Gehring on November 3, 2009
OK, it only took about 9 months to generate enough revenue through Adsense to clear the 100$ threshold required before they send out a payment. I guess Adsense won’t be a serious revenue stream for me anytime soon! It couldn’t be easier though. I have to say, I dig the concept of focusing on traffic [...]
by Dave Gehring on October 25, 2009
The other day I was putting some slides together that provided a high level introduction to Internet Marketing strategies and tactics. I used the Library and Dewey decimal system as an analogy to explain the role Google now plays in organizing the world’s information, at least the information that can be found on a web [...]